Network · Referrals and guide matching · 2025—

The Grove

The Grove is a community referral and guide-matching network. It lets practices in the FireKeeper Designs ecosystem refer clients to one another and match them with the right guide or service for their next step, without moving the client's record into a third-party platform or starting over with a new intake.

Our role

Network design · Matching workflow · Groundwork integration

The Grove public directory homepage

The Grove

A public network for finding practitioners, offerings, and events.

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The Grove practitioner directory

Browse guides

Practitioner listings make approach, services, and availability clear.

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The Grove guided matching flow

Guide matching

A short guided inquiry connects people with practitioners who fit.

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The Grove public events directory

Community events

Circles, sessions, and workshops from across the network.

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The Grove information page for practitioners

For practitioners

A referral network without listing fees or paid placement.

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The problem

A practitioner who can help a client with one stage of their journey often is not the right person for the next. Today that handoff is handled informally — a name passed along, a contact forwarded, a new intake form filled out from scratch. The client's history does not travel with them, and the referring practitioner loses visibility into whether the referral landed.

For clients, this means repeating their story to strangers. For practices, it means referrals that go untracked and relationships that end at the handoff instead of continuing.

What we built

The Grove maintains practitioner and service profiles that compatible sites can read and write to. A referral is a real record: who referred, to whom, for what, with what context the client consented to share. The receiving practice sees the relevant history attached to the client's profile, not a blank intake form.

Guide matching uses structured criteria — service type, availability, location, specialization, and the client's stated needs — to surface appropriate matches. A practitioner can refer with confidence that the recommendation is grounded in current, maintained profiles rather than a private contact list.

How it connects

Because The Grove runs on the same shared structure as Groundwork and every FireKeeper Designs site, a referral does not require a data transfer. The client's record, intake, and progress stay in the secure system the client already trusts; only the access the client consents to share is extended to the receiving practice.

Practices control their own profiles and availability. A site can surface matching guides directly, or direct a client into a guided referral flow, without the practice surrendering its client relationships to an external network.

The system underneath

Referrals, matches, and shared context are records scoped at the data layer. Nothing leaves the shared security model, and the referring practice retains ownership of the relationship it started.

Outcomes

  • Referrals are tracked records, not informal handoffs
  • Clients do not repeat their history at every new step
  • Guide matching uses maintained profiles, not private contact lists
  • Practices keep ownership of the client relationship through the referral
  • The network compounds across every connected practice